Video Blog

Video Blog

Here Is A List Of The 10 Things All Video Bloges Have To Do.

Six out of ten start-up Video Bloges fall flat in the first few years, and 33% of those do not get through six months. So that you have a better chance of surviving we have set out a checklist of the things you must do to make sure your Video Blog is successful.

  • Sole trader or limited company? The structure you decide upon will impact on the tax you will have to pay and how much statutory and financial liability you are exposed to. For a sole trader there is no differentiation between you and your organization, while the assets and debts of a limited company belong to the business, which is legally separate.

  • Define your target audience. Attempting to sell everything to everybody cannot possibly work. You must focus on your prospective buyers and all that you do, from your website to your promotions, must appeal to them. Approaching your prospective buyers will also make them feel like they have a say, will establish allegiance, and will boost the prospects of them endorsing your company to third parties.

  • Size up your Video Bloges competition. Which other sellers are supplying the products that you are planning to provide? What are their pluses and minuses compared to your merchandise? By checking your rivals you can benefit from their mistakes and also ascertain what their clients are looking for. You should also uncover how much customers are probably going to pay for your products, as well as the way you will differentiate what you offer from your competitors.

  • Get your Video Blog noticed. There is little real point in a stunning business concept if nobody hears about it; so how can you get your name out there? Without a hefty marketing budget, start simply and apply yourself to developing connections. Use social media and networking to begin building a decent image with not just likely customers, but also journalists, industry bloggers, suppliers, related companies and local business organizations.

  • Create a website. Did you know that 50% of small businesses do not have a website? Many would like one, but they either think they cannot afford it or do not possess the know-how to put it together themselves. This may have been accurate two or three years ago, but current web building software means even novices can now get a fully e-commerce website up and running.

  • Decide on your USP. Consumers will only stop purchasing from somewhere else, in favor of yours, if you provide something superior or distinct. Your companies Unique Sales Proposition explains what is distinctive about your goods and services, setting out what your buyers cannot get somewhere else.

  • Work out and obtain the correct amount of funding. In an ideal world you would have ample money to finance the launch of your business, but, in the main, it is not really an option. Instead you could approach your friends and family to see if they may be able to help, or you can look into securing a small business loan or track down an investor. You should also find out if grants are available for your company.

  • Write your Video Blog Business Plan. Great Video Bloges were planned that way. This is your opportunity to demonstrate that every part of the company works and is realistic. If it is not, should you really go ahead?

  • Decide how your Video Blog will sell to its customers. What is your route to the market? Think about all your choices, from market trading to eBay shop to mail order, to retail shop or concession stand, to picking up sales at networking events or on social media, to cold calling or integrated partnerships or simply via Adwords.

  • Decide when you should open your Video Blog. You are ready to start your venture but do not be too quick to quit your present job. The salary will be useful, as it could be better to start putting together your business in your spare time, and then make the big jump once the organization can sustain you and is actually ready for your full-time attention.

When you are taking decisions in respect of your organization you should stop and examine these points:

  • Is this a sensible decision for me as well as for the Video Blog?

  • What significance will this decision have on each part of your Video Blog?

  • How much will it cost and where will this cash come from?

  • If there is not enough cash in your businesses budget, what will you give up and how will that change the Video Blog?

  • Are these decisions reflected in your Video Blog Business Plan?

There are lots of questions you might ask about the decisions you will have to take. Making these choices when you are under pressure might lead to a disaster but using a well-written Video Blog Business Plan makes your decisions somewhat easier to take.

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